Day 12 - Understand the User's Goals, Needs, and Tasks - Model the Solution

1. Task Modeling - understanding what people want and how to design for them.
2. Find out the steps people go through and the decisions they need to make. Then base your designs around that.
3. UX is often stuck in academia. Talk to real users.
4. With the task model, you're aligning design experiences that fit with how people expect things to work in practice.
5. Think from the user's perspective first, but utilize systems thinking, holistic thinking about the overall experience.
6. Empathy - understand and share your user's experience and emotion.
7. Constantly check in with your users to make sure the UI is on point. But the goal is to be able to tell the story without showing the interface.
8. All the details in every page and component of your product should contribute to the overall experience.