Here are tips for providing relevant feedback.
- Use formal critiques
- Set the critique guidelines e.g. goal is to make product better not to personally criticize
- Set the stage for the critique by reiterating business goals, customer goals, schedule
- Be candid and specific
- Tie everything to goals
- Confirm what works
- Discuss problems first then propose possible solutions
- Walk in the customer's shoes and simulate the customer experience
- Gather feedback and discuss
- Write down feedback
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